The Func. Lab, an Indian functional nutrition startup, has launched with a focus on protein and hydration products, aiming for a slice of the Rs 3,700 crore protein and Rs 800 crore hydration markets. Co-founders Sohrab Khushrushahi, Sahil Kukreja, and Daneesh Davar prioritize functional performance over trendy packaging, targeting Rs 12-15 crore in revenue in the first year.
![[ET Retail] The Func. Lab debuts operations with functional nutrition products](http://thefunclab.com/cdn/shop/articles/et-retail_f98cfff8-aa66-4422-a9f8-3e430f21d017.jpg?v=1752824472&width=3000)
